Program-Fundraising Collaboration Fuels Impactful Narratives — and How to Organize Your Impact Storytelling Assets

Nonprofit professionals plan their impact storytelling strategy in a conference room.

Impact storytelling is constantly top-of-mind for fundraisers as nonprofit organizations and teams look for ways to forge deeper connections with donors. This article delves into how authentic narratives and strategic communication can enhance donor engagement, offering ideas for nonprofits seeking to strengthen supporter relationships with minimal additional effort. Good Scout Senior Strategist Cindy Jones-Nyland shares […]

Uniting Mission Delivery Staff and Fundraisers for Maximum Impact

Mission Delivery and Fundraising: Two Peas in a Pod

One of the most common issues we see in nonprofit organizational development is a disconnect between mission delivery teams and fundraising teams. While both departments serve a crucial component of the organization, disengagement between the two areas—often entirely unintentional—can have a profoundly negative impact on the momentum of the mission. More often than not, this […]

Building a Solid Corporate Partnership Pipeline for Your Nonprofit

Corporate partnership pipeline building starts with internal criteria and alignment

Corporate partnerships can be a crucial tool in the pocket of nonprofit organizations for many reasons. Both parties offer unique assets, creating a mutually beneficial alliance that resonates with the mission of both entities. But establishing a solid corporate partnership pipeline comes with complexities for nonprofit organizations seeking new corporate partners or revisiting their partnership […]

How to Amplify Your Impact Through Meaningful, Sustainable Corporate Partnerships

Evolve your corporate partnerships from transactional to transformational.

Corporate partnerships can often be perceived as a necessary but inconvenient part of nonprofit fundraising, project management, and marketing. Amid programming and fundraising, human resources, and systems development, the micro-goals on your organization’s to-do list are endless, which may leave your partnership agreements feeling a bit flat. The reality is that thoughtful partnerships can be […]

Why Effective Social Impact Requires Enterprise-Wide Strategic Planning and Internal Alignment

Aligning your organization internally to maximize impact is an ongoing process. From small nonprofit start-ups to major legacy organizations, every group faces the tension of ensuring their strategic planning is integrated throughout departments and unifying around a single purpose.  Good Scout Group President and Managing Partner Charisse Brown Marcus shares her expertise on building bridges […]

Driving Brand Affinity Through Your Social Impact Strategy

When it comes to brand strategy to build brand affinity, it’s tempting to focus solely on the surface facets of branding. But building trust with your audience through genuine emotional connection and shared values is an essential prelude to cultivating growth within your organization. Good Scout Group Senior Strategist Evelyn Allen shares how a well-developed […]

An Inflection Point in Social Impact: ‘We Need a Collaboration-First Mindset’

2023 Key Takeaway: Collaborative efforts—alliances or mergers, collaborations, impact investing, and more—will become the front lines of strategic action for generating social impact. This article is part of our series, The Outlook on Impact: Movements and Moments We’re Betting On in 2023. Check back for additional topics.     As social impact consultants, we get […]